“Artworks bringing to life Google Play's mission of being a “joyful and useful content destination”.
As part of the ongoing collaboration, we've commissioned artists from several countries to create custom illustrations that help Google Play's audience of two billion people navigate their store.
Role: Research, Art Direction
Agency: Anyways Creative
Full Case Study Here
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Google Play is an online store where over two billion people a month go to find and enjoy their favourite apps, games, movies, TV shows, books, and more on their Android devices. It is available in 190 countries and partners with developers from all over the world to distribute their apps.
Its product mission, which is to connect everyone to outstanding digital experiences by creating a “Joyful & Useful” content destination, needed informative and useful imagery to match.
Google Play reached out to Anyways to deliver uplifting and culturally relevant artworks on an ongoing basis. We have since commissioned hundreds of illustrations and continue to work with creatives to highlight Google Play’s platform and offering.
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Partnering with the likes of Doug Chayka, Núria Madrid, Giacomo Bagnara, Andrea Manzati, Leandro Assis and Franziska Barczyk, we have delivered a bank of imagery spanning 2D, 3D, photo collage and expressive type for Google Play’s Evergreen Image Library.
![]()
As part of the ongoing collaboration, we've commissioned artists from several countries to create custom illustrations that help Google Play's audience of two billion people navigate their store.
Role: Research, Art Direction
Agency: Anyways Creative
Full Case Study Here
Google Play is an online store where over two billion people a month go to find and enjoy their favourite apps, games, movies, TV shows, books, and more on their Android devices. It is available in 190 countries and partners with developers from all over the world to distribute their apps.
Its product mission, which is to connect everyone to outstanding digital experiences by creating a “Joyful & Useful” content destination, needed informative and useful imagery to match.
Google Play reached out to Anyways to deliver uplifting and culturally relevant artworks on an ongoing basis. We have since commissioned hundreds of illustrations and continue to work with creatives to highlight Google Play’s platform and offering.
Partnering with the likes of Doug Chayka, Núria Madrid, Giacomo Bagnara, Andrea Manzati, Leandro Assis and Franziska Barczyk, we have delivered a bank of imagery spanning 2D, 3D, photo collage and expressive type for Google Play’s Evergreen Image Library.
